Team: Scott Klimt, Nick Redd (Graphic Design), Paul Otterstrom (Programming), Dave Jones (Sales)

Site: www.santaletterz.com and www.santaslettershop.com

Project: The “Letter from Santa” Market is constantly growing and lacks a market leader. Nick saw the opportunity to enter the market. After doing research and setting things up we found a niche that we entered with our Santa Letters product. Our website is simple to use, well designed, and well programmed. The back end is solid and expandable. Paul has built a solid foundation for Santa Letters to grow on. Dave has developed relationships that we help take SantaLetterz.com to the head of the Letter from Santa market.

Primary Audience: mothers and grandparents

Future: We’re currently working with a large non-profit group to launch this project nationwide and even internationally. We’re in the process of finalizing the details and setting things up. There are big plans for the future. We’re going to work hard for the next 48 weeks making sure the 4 week Chirstmas season brings a big return to our small operation.